August 10, 2010

Metaire, LA– thriv Natural Performance announced today a partnership with professional football player Craig Steltz of the Chicago Bears. Steltz will serve as a national spokesperson and brand ambassador for the thriv Natural Performance brand.  In addition to playing with the Bears, Steltz is also a former member of the Louisiana State University 2008 BCS National Championship Team.

“I’m excited to be a part of thriv Natural Performance.” said Steltz, “The quality and comfort of thriv’s performance gear help keep me focused on what’s important- being the best football player I can be.”

He will be making personal appearances, appearing in thriv promotional signage, and wearing thriv products under his NFL uniform, in the locker room, and at media events. As a thriv spokesman, Steltz will use every occasion to speak about thriv’s benefits and features in order to increase the company’s brand awareness nationwide.

“We are very excited about having Craig represent thriv.” said CEO Al Andrews, “Not only is he a great athlete, but Craig is also a fine citizen of our community.”

Craig Steltz grew up in Metairie, Louisiana, not far from the thriv NP headquarters. During his time at LSU, Steltz served as a team captain and was a finalist for the Jim Thorpe Award which is given to the top defensive back in the nation. He ranks 5^th all time at LSU for passes defended with 34, a number which includes 11 interceptions and 23 passes broken up.  Steltz’s NFL career began in 2008 when he was drafted by the Chicago Bears. In his rookie season, he appeared in 11 games at the safety position and on special teams.

About thriv Natural Performance

thriv Natural Performance is an athletic apparel company based in New Orleans, Louisiana.  thriv’s clothing uses patent pending BamCo® technology.  BamCo® utilizes viscose from bamboo, organic cotton, and elastane to create a fabric that out performs polyester in moisture wicking, breathability, UV protection, odor resistance and most importantly comfort.  thriv Natural Performance can be found online at www.thrivnp.com and in stores across the country.

As you read in the last post we are getting more and more into the running scene.  We have been lucky enough to get involved in some really cool events lately and one of those we the Glory Days Road Mile in Charlottesville, Virginia.

This year’s one mile road race was held on July 10th on the University of Virginia grounds.  There were about 80 runners and spectators who made the early trek.  There were a number of professional, semi-professional and former college runners in attendance.

We sponsored the race along with Ragged Mountain Running Shop (one of the most recent running stores to pick up the thriv line!) and the winner got a thriv Carrollton Performance Crew shirt.  This year’s winner was former UVA standout and USA Outdoor Track and Field Championships qualifier, Alex Tatu.  Tatu cruised to an easy win in 4:37.  Kevin McHale (last year’s champion) came in 2nd in 4:41 and Will Christian, a coach at the Naval Academy, placed 3rd in 4:45.  The female winner was Ann Mazur in 5:39.

It was a great event and we are excited to be a part of it for years to come.  Check out the pictures below and race results can be found here.

Here at thriv we are huge fans of trail races.  What could be better then running through nature, up and down hills, and through the mud trying to make sure you don’t break an ankle?

The Forge Trail series is a cool racing series put on by the guys over at Forge Racing.  It includes four races throughout the year, one each season.  If you think a 4 mile trail race is brutal imagine doing one in the middle of a Baton Rouge Summer.

As soon as we heard about these races we knew we needed to be a part of them so we signed on as a sponsor and we make the trek up to Baton Rouge once every three months to watch these maniacs race.  If you happen to be in the area you should really check it out its a great experience and a great event and we are excited to be involved.

Byron Scott

Metairie, LA – Athletic apparel company thriv Natural Performance, announces they have partnered with Cleveland Cavaliers Head Coach and three time NBA champion, Byron Scott.  Scott will serve as a national spokesperson for the thriv Natural Performance brand at sporting events in Cleveland and around the country.

“thriv’s natural performance technology is cutting edge.” said Scott.  “It has the potential to be the athletic apparel leader of the next generation.”

Scott’s relationship with New Orleans based thriv Natural Performance began in 2008 while Scott was coaching the New Orleans Hornets.

“We are extremely excited to have a coach, former champion, and friend like Byron supporting our brand.” said thriv CEO Al Andrews.  “We offer a high performance product and high performance individuals like Coach Scott are exactly the type of people we want representing thriv.”

About thriv Natural Performance

thriv Natural Performance is an athletic apparel company based in New Orleans, Louisiana.  thriv’s clothing uses patent pending BamCo® technology.  BamCo® utilizes viscose from bamboo, organic cotton, and elastane to create a fabric that out performs polyester in moisture wicking, breathability, UV protection, odor resistance and most importantly comfort.  thriv Natural Performance can be found online at www.thrivnp.com and in stores across the country.